Nutribute platform



Nutribute is a fundraising tool for measures that reduce eutrophication.Nutribute_logoA_vertical_cmyk_265

At, you can create a crowdfunding page online and promote it to as many people as you can. Nutribute will collect and transfer the funds to you. You’ll then implement your project and follow up with your supporters to show them what you have spent the money on.

In other words, Nutribute is an online site where organisations and individuals can present their activities and suggest measures for voluntary financiers. There is only one prerequisite – the measures need to result in tangible reductions in nutrient loading or achieve measurable removal of nutrients from the sea. Anyone can then have a look at the available measures and make donations to the activities they find worth supporting. In crowdfunding, the idea is to raise funds from a large group of people, so even small contributions can make a change.

Nutribute has been developed by John Nurminen Foundation in EUSBSR flagship project NutriTrade. NutriTrade is financed by Interreg Central Baltic programme. By complementing existing financial mechanisms with Nutribute, project NutriTrade hopes to boost activities that benefit the Baltic Sea. The project also challenges consumers and organisations to neutralize their nutrient footprints by supporting a measure with a sum that delivers a corresponding reduction in nutrient loading.


Bank of Actions


Awareness raising

Hazardous materials

Littering etc.

Oil spill prevention

Research and monitoring

Shipping and boating

Stormwater management

Strategies and programs

Wastewater management


Drainage basin

Phosphorus neutrality pilot

Actor: Water utility of Vitebsk, City of Helsinki, HSY, John Nurminen Foundation   ●   Year: 2016   ●   Address: vulica Zarecnaja, Viciebsk 210020, Belarus

© Kuva: Elena KaskelainenThe City of Helsinki and the Helsinki Region Environmental Services Authority HSY compensate in this joint venture with John Nurminen Foundation Helsinki's part of the phosphorus discharges from the Viikinmäki wastewater treatment plant for one year by reducing the corresponding amount of nutrient discharges from the wastewaters of Vitebsk in Belarus. Helsinki will become the first city in the Baltic Sea area that is phosphorus-neutral in terms of its municipal wastewater.


© Kuva: Elena Kaskelainen.The City of Helsinki and the John Nurminen Foundation will pilot phosphorus discharge offsetting between cities in the Baltic Sea area. In the pilot, the City of Helsinki and HSY, the authority responsible for wastewater management in the city, will, for the duration of one year, offset Helsinki's share of phosphorus discharges at the Viikinmäki wastewater treatment plant by reducing a corresponding volume of nutrient discharges in the wastewaters of Vitebsk. The operation will make Helsinki the first city in the Baltic Sea area that is phosphorus neutral in terms of its municipal wastewaters.

In order to reduce discharges, the City of Helsinki and the Foundation support the acquisition of phosphorus removal chemicals for the Vitebsk wastewater treatment plant so that the plant can reach the phosphorus levels recommended by HELCOM in the wastewaters treated there. The City of Helsinki and HSY finance the purchase of phosphorus removal chemicals with the total sum of €24,000.


Thanks to efficient phosphorus removal at the regional Viikinmäki plant, its annual discharges amount to only approximately 20 tonnes per year from 800 000 inhabitants and the region's industry. Phosphorus discharges for Helsinki residents are extremely small, currently amounting to only about 1/7 of the discharge per a resident of Vitebsk. After the offsetting operation, phosphorus discharges per a resident of Vitebsk will drop to a quarter of what they are today. Offsetting is done by investing in Belarus, since this will result in a far greater impact on the status of the Baltic Sea than a similar effort in Finland.

Background information

Vitebsk, located in northern Belarus close to the Russian and Latvian borders, has a functioning wastewater treatment plant. The nutrient load from the city ends up in the Baltic Sea via the river Daugava, which flows through Latvia. According to Belarusian legislation, wastewater treatment plants are not obliged to treat their wastewaters in line with HELCOM (Baltic Marine Environment Protection Commission) recommendations (a maximum of 0.5 mg of phosphorus per a litre of wastewater leaving the plant), and the country's economic situation does not allow discharge reductions that would go beyond what is required on the national level to be implemented without external support.

Further information

Name: Päivi Kippo-Edlund   ●  Email: paivi.kippo-edlund ( at )   ●  Web page:


Instructions & Recommendations

How to start using Nutribute?

You need to register and activate your account to create a fundraising campaign or to donate. The process is as follows:

1. Go to
2. Click ”Sign up” in the upper righthand corner
3. Create a username (= email address) and a password. Also tick the box “I’m not a robot
4. You will receive an email from Nutribute. Click on the link to activate your account.

How to start a fundraising campaign?

5. You first need to register and activate your account by completing steps 1-4 above
6. On Nutribute homepage, click ”Log in” in the upper righthand corner and enter your email and password
7. Choose ”Create a campaign” and start describing your project. Save your texts by clicking the “Save” button
8. If you want to continue later, you can find your saved draft by going to Nutribute homepage and selecting the hamburger (or triple bar) icon in the upper righthand corner, ”Dashboard” and ”Edit campaign

What information is needed for a fundraising campaign?

9. Basic information on your project (project name, idea and location)
10. A fundraising goal (how much you plan to raise and when you need it)
11. A pitching text explaining your project to potential donors and an image of your campaign. If you want, you can also boost your campaign with videos, links or expertise involved (voluntary)
12. Finally, you need to determine the payment settings and prove your identity

Information provided at points 9-11 will be published on your campaign page. Point 12 is for platform administration only.

How to donate to a campaign?

13. You first need to register and activate your account by completing steps 1-4 above
14. Select a campaign and on the campaign page, click “Contribute now
15. Indicate your contribution (min 10 eur)
16. Select how you would like your contribution to be displayed on the campaign page
      a. Visible: Show your name and amount
      b. Identity-Only: Show your name, but hide the amount
      c. Anonymous
17. If you want, you can add a comment that will be shown next to your contribution
18. Tick the box “Terms Of Use” to indicate that you agree with Nutribute Terms Of Use
19. Select the method of payment. You can pay via credit card, debit card, online bank or PayPal
20. Click “Contribute now


Nutribute screenshot_1200